Despite releasing a series of new cars in March, Li Auto’s sales have returned to their original level.The delivery volume in April 2024 was 25787 vehicles, and the cumulative delivery volume in the first four months of 2024 reached 106187 vehicles.
Faced with fierce market competition, Li Auto continuously adjusted its sales strategy, readjusted product prices, cut off some models, and launched a new model, the Ideal L6.
Although sales have rebounded to some extent, we still need to seek breakthroughs and explore more growth points. In this process, Li Auto discovered that the power of the product cannot be ignored. As a new hope, Ideal L6 will become its future growth engine.
Li Auto believes that in the near future, they will find a suitable development path and achieve brand revival.