Mr. Lu Tian, General Manager of BYD Dynasty Online Sales Division, said: Serving the underlying logic of user car selection, creating a fully balanced, leading comprehensive experience, and a car with no anxieties in long-term use is the ultimate weapon to break through the barriers of joint ventures!

01 – People-oriented, being a disruptor of the times

BYD Han Honor
BYD Han Honor

We firmly believe that the user is always right, and the user’s choice is the market’s ultimate logic. It should also be our philosophy of car manufacturing, which is the only path to completely overturn the joint venture fuel dominance!

02 – Originating from users, ultimately empowering users

BYD Tang Honor
BYD Tang Honor

Han Tang has always been imitated but never surpassed! This is the success of our mainstream market strategy, as well as the victory of our ultimate user-centric approach, where we integrate technology and product experiences to serve the users’ real needs.

03 – Chinese luxury, setting a new benchmark

BYD Han interior
BYD Han interior

Han and Tang represent Chinese brands that have broken the myth of traditional luxury car sales while setting the benchmark for luxury and creating a new trend in Chinese luxury design, establishing an original Chinese aesthetic model. Once, oriental luxury looked towards Japan; now, the rise of Chinese trends can be seen in Han Tang!

04 – Outstanding quality, overturning market perception

BYD Tang Honor
BYD Tang Honor

For a car, exceptional performance is a bonus, but excellent quality is the foundation!

05 – Upholding principles, safety is the bottom line of intelligence

BYD Tang Honor
BYD Tang Honor

We insist on leaving radical but immature technologies in the laboratory for further refinement and offer users only truly safe and reliable technologies.

06 – Comprehensive leadership, without any qualifiers

BYD Han Honor
BYD Han Honor

The true essence of the Honor Edition goes beyond launching a new model or announcing a new price. It is a comprehensive improvement from product configuration to overall value. Regardless of energy source, there are no shortcomings! No qualifiers, just comprehensive leadership!

07 – Champion’s stance, ending the battle between oil and electricity

BYD Tang DM-I Honor
BYD Tang DM-I Honor

The hexagonal champion is Han Tang’s declaration of value!
The lower price of electric cars compared to gasoline cars reflects Han Tang’s sincerity in pricing!
Ending the battle between oil and electricity is the mission bestowed upon us by the times!

BYD Han Tang
BYD Han Tang

 

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