Recently, BYD released high-end models yangwang u8 and u9,What does BYD yangwang logo mean?
BYD said that yangwang logo was inspired by the oracle bone inscription “electricity”, and the zigzag shape is the original “electricity”, shining like lightning. “Electricity” indicates the technology and product line of new energy; the lightning line is capable, implying the ultimate performance of the product; the tentacles extend to all directions, representing the brand’s fearless exploration of the unknown.
BYD’s point of view, even today, “electricity” is still the protagonist in the development of science and technology, and continues to promote science and technology to a higher dimension. Yangwang, it will draw inspiration and strength from Oracle’s “electricity” and continue to explore the peak of automotive technology.
The logo with the theme of “electricity” undoubtedly fits well with BYD’s positioning. Since ancient times, the emergence of “electricity” has promoted the rapid development of modern science. In today’s society, electricity is also indispensable for the development of science and technology. Now it is the only protagonist in the global transition to the new energy era. Therefore, BYD chooses “electricity” ” as the theme, which is quite consistent with the identity of BYD’s new energy vehicles. It can be said that this idea has full marks.
BYD Auto has been in a state of continuous hot sales since last year. Now its monthly sales have stabilized at more than 200,000, and it has firmly ranked first in the passenger car market. For BYD, maintaining sales volume is of course important, but enhancing brand influence is also imminent. After all, the current highest price of the BYD brand is 300,000+. Apart from the acquired Tengshi’s achievements in the high-end MPV market, it has not yet set foot in the million-level models. The launch of a million-level luxury car can not only apply BYD’s leading black technology, but also enhance brand influence. Therefore, yangwang brand came into being.